basically
hello@basically.agency

A SMALL TASTE OF BUILDING TOGETHER

Five hands-on chapters, from a first idea to a confident handover. Make decisions. See what changes.

TAKE A LOOK INSIDE Start anywhere. Each example is yours to try, with sample data and no sign-up.
01

Start with the right first release.

A good idea usually comes with a long wish list. Turn it into something clear enough to build.

YOUR PART

Write the outcome you want. Move the features that matter into the first release, then see what depends on what.

OUR PART

We make the tradeoffs visible before a build begins. You know what’s included, what comes later, and why.

HOW WE PLAN A BUILD
YOUR TURN TO TRY IT
A GOOD BUILD STARTS WITH A BOUNDARY.CLIENT PORTAL
  1. 01Name the outcome
  2. 02Shape the release
  3. 03Check the plan
YOUR MOVE

What should get easier?

Imagine a portal for your agency’s clients. Start with a problem worth solving, then decide what belongs in the first release.

A short sentence is enough. Your brief stays on this page.

YOUR CANVASA client portal

Six possible features. One first release. You draw the line.

How we build it. We agree on the outcome and first release together. Dependencies and trade-offs become visible before implementation, so everyone knows what “done” means.

A first release you can explain.

NEXT: REPORTING
02

Make the numbers useful.

Connected tools are only useful when they agree on what the data means. Try making that decision yourself.

YOUR PART

Choose your channels, define a lead, and add the context that turns a collection of numbers into a client report.

OUR PART

We map the data to your business rules. The system handles the repeat work, and your team keeps the judgment.

ABOUT AUTOMATION SYSTEMS
YOUR TURN TO TRY IT
MONDAY, WITHOUT THE SPREADSHEETS.SAMPLE DATA
  1. 01Set the brief
  2. 02Connect the dots
  3. 03Add your judgment
YOUR MOVE

What goes in your report?

Choose the channels. Set a cost per lead you’d be happy with. We’ll take it from there — until we need your judgment.

01 / Include these sources
Look inside the sample data

Search adsconversions: 28
qualified_leads: 18
spend: 840

Social adsform_submits: 22
qualified_leads: 12
spend: 660

How we build it. We agree on what the numbers mean, connect your sources, and keep a human review before anything goes to a client.

One report. Your definition of success.

NEXT: APPROVALS
03

Give the next version a clear direction.

The best feedback doesn’t get lost in a chat. It stays with the work, all the way to a decision.

YOUR PART

Leave a note on the artwork, explain your edit, and compare the revision before you sign it off.

OUR PART

We build review around real versions and clear ownership. Everyone can see the request, the change, and the decision.

ABOUT CLIENT PORTALS
YOUR TURN TO TRY IT
ONE PLACE FOR THE WHOLE CONVERSATION.DEMO PORTAL
  1. 01Leave your mark
  2. 02See the revision
  3. 03Sign it off
YOU’RE THE CLIENT

Put your feedback where it belongs.

Pick the headline or the colour on the artwork. Make a specific change, and tell the team why.

ORIGINAL / V.03SELECT AN AREA
LESS NOISE. / STUDIO CAMPAIGNMORE SIGNAL.A CAMPAIGN WORTH NOTICING.

Your first note starts on the artwork above.

How we build it. Feedback belongs to a specific version and a specific place. We make the owner, revision, and final decision visible to everyone.

A revision you can trace back to your feedback.

NEXT: WEBSITE
04

Make the website your own.

Your client shouldn’t need a developer for every new headline. Give the brand a direction and see how a CMS supports it.

YOUR PART

Edit the page, decide where its button goes, and check the small-screen layout before a local demo release.

OUR PART

We turn the design into reusable fields and dependable layouts, with checks that help a client publish confidently.

ABOUT CMS WEBSITES
YOUR TURN TO TRY IT
YOUR WEBSITE. YOUR NEXT CHAPTER.DEMO CMS
  1. 01Make it yours
  2. 02Check the details
  3. 03Put it out there
YOU’RE THE WEBSITE OWNER

Give this little brand a new direction.

Write the headline, choose a colour, and decide where the button takes people. Then we’ll check the details together.

FORM / HOMEDRAFT PREVIEW
FORM.THOUGHTFULLY MADE.
EVERYDAY OBJECTS / NEW PERSPECTIVES

Thoughtful objects. A little more room to breathe.

Tap the headline or button in the preview to edit it.

Brand palette

How we build it. We build the design, the editable fields, and the checks around them. You get a CMS your team can confidently run after handover.

A page you know how to update.

NEXT: HANDOVER
05

Leave with more than a login.

A handover is only useful when the right people can do the right things. Step into your client’s role and check.

YOUR PART

Set the permissions, publish a real edit inside the sandbox, and try an action the client should not be able to take.

OUR PART

We test access from the user’s side, then hand over clear instructions. Ownership and everyday tasks are part of the delivery.

WHAT HANDOVER INCLUDES
YOUR TURN TO TRY IT
A WEBSITE THEY CAN ACTUALLY RUN.LOCAL ROLE TEST
  1. 01Choose the keys
  2. 02Try the role
  3. 03Hand it over
YOU’RE THE AGENCY

Hand the keys to the right person.

The client needs to edit and publish. Billing and integrations stay with the agency. Set their permissions, then prove they work.

ACCESS PASS / FORM STUDIOClient content editor
Choose this client’s permissions

The starting role needs work. You can also test it first to see what happens.

How we build it. We hand over more than a login. We test the client’s actual tasks, set the right access, and leave clear instructions for the next owner.

The right access, tested by you.

YOUR WORKSHOP NOTES

A little experience.
A clearer picture.

There’s no need to finish everything at once. Try a chapter above and your decisions will collect here.

YOUR NOTES / 0 OF 5 CHAPTERS

Your first decision starts the page.
Try the release planner

Exercises run locally in this page. No accounts are connected, and nothing is sent or published. Notes are kept only if you choose to download them.

YOUR NEXT CHAPTER

The website you want to pitch. The system your client keeps asking for. The idea you haven’t quite scoped yet. Let’s make a plan to bring it to life.

TALK THROUGH YOUR NEXT PROJECT
YOUR FIRST CONVERSATION
30MINUTES TO
EXPLORE WHAT’S POSSIBLE.
AN EXAMPLE STARTING POINT

“We spend every Monday pulling numbers for client reports.”

A starting point is enough. We’ll work through the details together.